Jamaican-born, Los Angeles-based fusion reggae artist Matik is featured on Yahoo for his ineffable stance against the war on medical marijuana, which is addressed in his new single and video, “Keep It Burning.” Born Matthew Seow in Kingston and raised in Ocho Rios, Jamaica, Matik returns to his roots for this musical journey with a message.
“The mission is to really connect with the people,” reveals Matik. “I’m always trying to innovate and build on the foundation that all the greats before me have set.” Matik embarked on his mission over 5 years ago, with the ultimate goal of causing a revolution through music. His attention has been drawn to the plight of patients who depend on medical marijuana to ease their pain and suffering, and the legal battle to halt the distribution of medical marijuana to those who are in dire need. His message propelled his name across media, including cyber giant Yahoo, which recently shared his fight and message with their global audience. (Read Yahoo feature here.)
Matik is signed to Rootstar Entertainment, and has teamed up with some stellar names in reggae and dancehall music over the years, including producers Tony “CD” Kelly and Dwayne “Supa Dups” Chin-Quee of Black Chiney. He has also collaborated with the likes of dancehall star Ce’Cile and Latin rapper Don Dinero. Matik’s unique style is greatly influenced by a diverse array of artists, including Shabba Ranks, Super Cat, Peter Tosh, Bob Marley, Frank Sinatra, Bounty Killer and Buju Banton, just to name a few.
“Keep It Burning” is now available digitally worldwide, on the Sunset Blvd Riddim compilation album, released on November 2, 2012 from Typhoon Music Group. It has been embraced by reggae radio, both in the U.S. and Jamaica, receiving airplay on Jamaica’s top radio stations including IRIE FM, Hitz92 FM, ZIP FM, and HOT97BOSTON in the US.
The “Keep It Burning” video was directed by Jonathan Chia and portrays various lifestyles of medical marijuana users, from the elderly to businessmen. The video was shot at a dispensary in Los Angeles, just days before getting shut down. It debuted in late November on YouTube, and has amassed an astounding 25,000 views in less than a month, keeping this budding entertainer a burning topic for his growing audience, worldwide.
Matik will be releasing more singles, with an EP currently in production for early 2013. For more information on Matik, log on to matikmusic.com, and like him at Facebook.com/OriginalMatik or follow at Twitter.com/theMatik, YouTube.com/theRealMatik or Instagram.com/Matik_Music. For all inquiries, contact Rootstar Entertainment at Rootstar.Ent@gmail.com.